DAMAC Tower London elevates South Bank into a world-class lifestyle destination, an address of choice for people looking to reside in affluence and exclusivity. Presenting an exclusive opportunity to secure the most desirable way of life, the London luxury apartments for sale at DAMAC Tower London oozes class, sophistication and superiority. Here striking design, sophisticated interiors, stylish appointments and 5-star amenities come together to spectacular effect.
In an exclusive partnership with Versace, the global symbol of opulence and glamour, DAMAC Tower London brings you the ultimate in branded living experiences. This is the only development of London luxury apartments for sale where you can enjoy lavish interiors designed by Versace Home in the first collaboration between this luxury designer and a new residential London luxury property.

Rising 50 storeys, the ultra-modern DAMAC Nine Elms Tower will stand out as a new icon on the London City skyline. The architecture’s bold silhouette and composition elegance have been carefully crafted to create impressive views from every aspect of the building.
Offering 360 new and upmarket apartments for sale in London, there is a choice of one, two and three bedrooms apartments with amazing panoramic views. The sensational 4/5-bedroom penthouse is the crown jewel of this outstanding collection of Nine Elms luxury London property.
The interiors are crafted in partnership with Versace Home, and each residence is decorated in the characteristically sumptuous Versace style and feels indulgent and ultra-luxurious.
The incomparable amenities are Versace-decorated throughout, including the impressive lobby, luxurious residents’ lounge overlooking the roof gardens, children’s play area and the 23rd-floor swimming pool and gymnasium with far-reaching London vistas.

With uninterrupted views of central London and the City, DAMAC Tower sits elegantly at the forefront of the new Nine Elms (London Zone 1) development on the South Bank of the River Thames.
The epitome of fine statement living, these DAMAC Tower London luxury homes for sale are ideal for anyone wishing to experience and enjoy a lifestyle draped in exclusivity. They also offer a rare opportunity to invest in prime real estate in London with excellent rental potential.
Interior design by Versace Home
DAMAC Nine Elms Tower is home to 360 luxury homes, each decorated and furnished in true Versace style – a fantastical symphony of fine workmanship and lavish elegance.
Only here can you enjoy sumptuous interiors designed by Versace Home in the first collaboration between this luxury designer and a new residential property in London.
Versace is a world of luxury, a design vision that spreads from the catwalk to the home interiors. Founded in 1978, the iconic brand is now led by Artistic Director Donatella Versace, who masterly fuses modern design, classical motifs, Italian finesse and elegant craftsmanship. The overall result is spellbindingly beautiful.

Donatella Versace has considered every detail of DAMAC Tower Nine Elms London. Her design signature is everywhere, from the mosaic walls of the spa influenced by the icon of Versace to the intricate Greek Key inlay of the bedroom doors. Large expanses of glass provide a stunning sense of space and panoramic skyline views, adding to the property’s richly gratifying ambience.
The exceptional interior will provide an irreplaceable living environment of rare sophistication and utter exclusivity, allowing London property investors to gain maximum rental opportunities.
Designer apartments
With an environment of total exclusivity and sophisticated comfort, DAMAC Nine Elms represents a genuine opportunity to own an extraordinary piece of prime London real estate.
The structure features a 50-storey glass high-rise tower with 360 luxury apartments for sale available in 1- to 5-bedroom configurations. The stunning penthouse is one of the jewels in the DAMAC London Tower crown.

Decorated by Versace Home, each residence exudes aesthetic splendour and modern opulence. Come home to impeccable style with Versace interiors, a tribute to exquisite finishes and glamorous designs that reflect an elevated way of life. From the living spaces to the bedrooms, every inch is a true testament to design excellence and discerning taste. The extensive use of glass allows for both unimpeded views as well as a large amount of natural light to penetrate the home.
For added convenience, owners of the DAMAC Tower London luxury apartments have access to parking spaces and secure storage facilities.
Amenities & services
The exclusive 5-star amenities at DAMAC Tower London draw inspiration from the globe’s finest hotels and resorts, providing a natural extension of your home. All complemented by outstanding levels of service throughout. Some of the facilities include:
GRAND LOBBY: The spectacular lobby at DAMAC Tower Nine Elms London is sure to wow. It will greet you with an elevated sense of arrival. Polished details and luxe features – from the high-gloss marble floor and plush Versace seating to the friendly staff and fresh flowers – set the stage for the most exceptional lifestyle.
RESIDENTS LOUNGE: DAMAC Tower offers a Resident’s Lounge exclusively for owners. Here, you can enjoy, relax, mingle and meet other residents. The Residents Lounge stuns with its extravagant use of glass that blurs the boundaries between indoors and out while overlooking the roof gardens and the city beyond. Versace furniture adds an extra dimension of sophistication and style.

ROOF GARDENS: Stunning communal roof gardens are suspended above the city skyline. For a deluxe lifestyle of relaxation and recreation, there is a choice of three spacious gardens and terraces to suit your mood – a large, south-facing roof garden, a generous terrace with city views to the north or a sun deck terrace. With 8,010 sq. ft. of communal outdoor space, you can lose yourself without leaving home.
GYM: The state-of-the-art gym is a space created for sports enthusiasts with a fully-equipped fitness room with high-tech machines so you can enjoy your daily exercise routine. Run to a different view of London with your daily workout.
SWIMMING POOL & JACUZZI: Is there a more beautiful place to swim in London? The iconic Palm Print, translated onto the mosaic walls, is inspired by the Greek myths that are part of the Versace DNA and will transport you to the magical world of Versace. Located on the 23rd floor, the expansive indoor pool will allow residents to relax and unwind with incredible panoramic views towards the City of London.
Find instant relaxation as you soak in the Jacuzzi tub while absorbing the most captivating views.
CINEMA: The property’s in-house cinema promises an intimate viewing experience without leaving home. Think Hollywood glamour with a touch of Versace.
CHILDREN’S PLAY AREA: A special children’s play area of 2,034 sq. ft. will keep little ones amused with hours of fun with books, games, and friends to be made.
A LA CARTE SERVICES (at additional charges): DAMAC London Tower offers a wide range of bespoke a la carte services to meet all the needs of apartment owners at any time of the day or night. Owners can take advantage of the property’s 5-star concierge services 24 hours a day. No request is too much trouble for the dedicated and knowledgeable staff. The discreet and thorough housekeeping staff members are available to come to your home and offer various service levels, to a schedule that suits you. For added convenience, there is a valet service. You need never worry about parking your car. Just arrive home, and the staff members do the rest. Let the staff know when you are heading out, and they will have your car ready and waiting.
Location of DAMAC Tower London luxury apartments
DAMAC Tower London is located between Vauxhall and Battersea, where a multi-billion pound investment is dramatically transforming the Nine Elms riverside district into an ultra-modern residential and internationally significant business district, set to become a new centre for arts and culture in the capital.
Nine Elms is already home to the New Covent Garden Market, the US Embassy and Battersea Power Station, a cherished feature of the London skyline. Its also blessed with almost two miles of Thames river frontage and will be lined with cafés, bars, restaurants, cultural attractions and public space as part of the planned regeneration. Moreover, a new linear park will make it one of the greenest districts on Londons South Bank and will create 50 acres of new public space. The area is tipped to be the centre for Arts and Culture in the capital. The Southbank Centre, the National Theatre, and BFI Southbank are all world-class arts venues here.

Situated in London’s Zone 1 and with superb transport links, the DAMAC Tower London luxury apartments are just a 3-minute walk to the Vauxhall Station, with its rail, bus and underground connections. Going by tube, you will reach Victoria in three minutes, Waterloo in five minutes, London Bridge in 16 minutes and King’s Cross / St Pancras International in 18 minutes. Knightsbridge is just 14 minutes by taxi. Heathrow and Gatwick airports are about 45 minutes away.
Developer
DAMAC Properties has been at the forefront of the Middle East’s luxury real estate market since 2002, delivering award-winning residential, commercial and leisure properties across the region, including the UAE, Saudi Arabia, Qatar, Jordan, Lebanon, Iraq, The Maldives, as well as Canada and the United Kingdom.
Since then, the company has delivered approximately 36,400 homes. DAMAC Properties has joined forces with some of the most recognisable fashion and lifestyle brands in the world to bring new and exciting living concepts to the market. Projects include a Tigers Woods designed golf course, which will be managed by The Trump Organization, luxury apartments with interiors by Italian fashion house Versace, luxury apartments and villas with interiors by Fendi, Versace and Just Cavalli and the uniquely conceptualised Paramount Hotels & Resorts, to bring serviced living at its most opulent.
5-star living in London at its finest
With an enduring atmosphere of glamour and luxury, the DAMAC Tower London luxury apartments for sale offer pure indulgent living and a great opportunity to invest in some prime London real estate. It is a rare opportunity to purchase an iconic apartment in one of London’s best addresses.
Versace Home takes the luxury and elegance of the fashion house to everyday life, both in your private home and in the exclusive public areas. Imagine owning an apartment sanctuary where 5-star living is not a luxury; it is an expectation.
*DISCLAIMER: Images are computer-generated or of the show apartment and are only intended to show example features when complete.